Alex Jeffreys has created a buzz with a video he put together about a new report. He’s promised to write about the #1 thing that hold us back from making money online.

Aside from the content of his video, I learned three very important lessons that I’ve included in this short little video.

1. Start off with an eyeball-grabbing, gotta-find-out-what-he’s-talking-about subject line.

2. Create curiosity in the first paragraph or 30 seconds of your message.

3. Use a call to action. Give them something to do, site to visit, or action to take.

Watch this little video and let me know what you learned from Alex’s video.

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